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VIEW ALL POSTS The Medium is the Message: The Value of HCP Social Media
September 30, 2020
“…the medium is the message. This is merely to say that the personal and...
Arun Divakaruni, PhD, named CEO of Avant Healthcare
September 16, 2020
Medical education agency Avant Healthcare today announced that Arun...
Connecting the Dots, Episode 4
August 31, 2020
In this episode of Connecting the Dots, our Marketing Copywriter, Sean...
Customer Centricity—The Key to Digital Engagement
August 27, 2020
The word “digital” in “digital engagement” seems superfluous at this point,...
Connecting the Dots, Episode 3
July 13, 2020
Avant Healthcare · Connecting the Dots, Episode 3, Rob Spalding
In this...
How HCPs See the Near Future of Medical Education
July 10, 2020
Our analytics team deployed a survey to SERMO users to gauge how HCPs think...
Behavioral Science in Medical Affairs and Beyond
June 9, 2020
I read medical affairs should be using behavioral science—are they?
In...
Pharma’s New Normal: Q&A
June 2, 2020
Healthcare Pharma New Normal Webinar Questions
After our webinar,...
The Sales Force and Medical Education in a Changing Pharma Commercial Model
June 2, 2020
Long before COVID-19, the roles of the sales force and medical education...
Pharma’s New Normal: Engaging with HCPs In Uncertain Times
June 1, 2020
Face-to-face interactions between pharmaceutical companies and HCPs ceased...
The Art of the Virtual Advisory Board Moderator
May 27, 2020
The Art of the Virtual Advisory Board Moderator
Perhaps the most essential...
Connecting the Dots, Episode 2
April 22, 2020
In this episode of Connecting the Dots, our Marketing Copywriter, Sean...