MASS West Presentation from AvantHC on Vimeo.
Sean Markwardt, Managing Director of Medical Affairs at Avant Healthcare, discusses how Medical Affairs can help bridge the “complexity gap”—the idea that that...
I read medical affairs should be using behavioral science—are they?
In short—not nearly as much as they could be. Why? There isn’t a single explanation, but one is a lack of awareness or understanding or general organizational resistance to big, new ideas. Another possibility is preexisting perceptions or gut...